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France to Ban Unsolicited Telemarketing Calls Starting Aug. 11

France’s new law bans unsolicited marketing calls from Aug. 11, requiring prior consent to contact consumers by phone.

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William Hills

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France to Ban Unsolicited Telemarketing Calls Starting Aug. 11

France will ban unsolicited telemarketing calls under a new law aimed at curbing intrusive sales pitches and fraud. The rules take effect on Aug. 11, shifting from an opt-out model to requiring businesses to contact consumers only with prior consent. That consent can be withdrawn at any time. Exceptions include calls tied to existing contracts and certain non-commercial or press subscription sales. Violations carry steep fines for individuals and companies.

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