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Netanyahu Accused of Using ‘Ugly’ Smear Tactics to Cling to Power

As Israel’s election tightened, Netanyahu’s campaign faced accusations of using AI-generated videos and inflammatory messaging to discredit opponents and Arab parties.

J

Janette Mike

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5 min read
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Netanyahu Accused of Using ‘Ugly’ Smear Tactics to Cling to Power

Israel’s election campaign grew increasingly bitter as candidates and activists used AI-generated images, personal attacks and fear-based messaging against rivals. Netanyahu’s Likud party promoted the slogan “The Right or Palestine” alongside Arab-Israeli politicians, while campaign videos portrayed a potential opposition coalition involving Arab parties as dangerous. Critics called the messaging incitement and an attempt to delegitimize Arab voters. Netanyahu’s camp also faced backlash over an AI-generated clip involving rival Gadi Eisenkot and imagery resembling his son, who was killed in Gaza. The party denied wrongdoing

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